Driving Global Go-To-Market Strategy
Original Air Date: December 4, 2018
Today on Purse Strings we are joined by Peggy Chen, Chief Marketing Officer, SDL. SDL (LSE: SDL) is the global leader in content creation, translation and delivery. For over 25 years SDL has helped companies communicate with confidence and deliver transformative business results by enabling powerful experiences that engage customers across multiple touchpoints worldwide. Peggy is responsible for driving global go-to-market strategy for SDL’s portfolio of solutions.